Monday, 29 September 2014

Representation and Ideology




 Representation: The process of making meaning in still or moving images and words/sounds. In it’s simplest form, it means to present/show someone or somethng. However, as a concept for debate, it is used to describe the processes by which an image ect. may be used to represent/stand for someone or something, for examle a place or an idea.

Ideology: Often referred to as the system of ideas, values and beliefs which an individual group or society holds to be true or important, these are  shared by a culture/society, or groups therein, about how individual/society should function.

The conceptual area of representation and ideology considers the relationship between
  •     People
  •     Places
  •     Events
  •     Ideas
  •     Values and Beliefs
  •     Representation of the above within the media
  •     The issues and debates surrounding their representation


Whose interest does the text serve ?

I chose We Love Pop magazine. This pop magazine is aimed at a different audience. The design of the cover of  a  magazine is crucial in portraying the audience it is aimed at and the font covers and images help represent the ideology of the genre. Ideology is the set beliefs a person/group have and different genres different ideologies.

Who is present in this text ? Who is absent from the text ?

Most pop magazines use bright colours and images so this is the reason the pop music usually a very positive representation. The front cover is more cluttered than a rock magazine or a tabloid so it’s a little bit confused but while it contains a lot of good information for readers/audiences. On  the front cover the stars always seem to be happy and smiling so it is a positive connotation.

Who or what can it be said to represent ? 

The image represent Jessie J as a successful, happy and fashionable star. She is an icon to many people, because she is very talented and she achieved many things during the past few years.

What does the text tell us about who made it and when and where they made it ?

The large masthead is in a bubble with colorful fonts, so this tell us  that We Love Pop magazine made it. This magazine is edited by Malcolm Magazine. We don’t know when they made it  but we know that the magazines are usually published monthly. The magazine launched in September 2011.

Has it’s meaning changed over the years and in what ways ?

The typical content of We Love Pop issue are articles on artists/bands, interviews, features on film, fashion, technology, and beauty and advertisments from companies also aiming at the teen audience such as Universal Music and So Fragrances. Over the years the front cover changed for example the color of the letters or the background or the design but these are not big changes.

What judgements do you make about the truth, accuracy  or effect of this text ?

Personally I’m interested in pop, actually this is my favourit genre. This magazine also contain interviews and celebrity gossip, I think that is not necessarily true but I don’t have any source and the website is written, it is not true. – „ Ok so the Miley think isn’t exactly true. But she is on the list a-plenty ˝- So this  is  my  opinion about the truth.   

What judgements might other people or groups make about it ?

People who are interested in pop music will have a good oponion of the magazine because the magazine full of interesting articles about music.  
 Actually, no one really knows for objection because  this magazine contains a lot of other things like interviews with pop stars or behind-the-scenes exclusives or photos.

What do I need to consider when making a media text ?

  • important to consider  what audiences do with representations
  • the front cover  has to be interesting and striking to draw the audience attention 
  • layout, design and genre 
  • what or who I want to represent 


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